Privacy policy

Privacy Policy

Last updated: November 3, 2025

The Howls (“we,” “us,” or “our”) is operated by Sally Wu Designs, LLC, dba The Howls, a New York–based company. We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share information when you visit our website or make a purchase from us. By using our site, you agree to this Privacy Policy.

 

 

1. Information We Collect

We collect information you provide directly to us and information collected automatically when you use our site.

Information you provide:

  • Name, billing address, shipping address, email address, and phone number
  • Order details and purchase history
  • Account information if you create one
  • Communications and preferences
  • SMS or email sign-ups for marketing or notifications

Payment information:
 Payments are processed securely through Shopify Payments. We do not have access to or store your complete payment card information.

Automatically collected information:
 When you visit our site, Shopify automatically collects certain information such as your IP address, browser type, device information, and browsing activity. Cookies and similar technologies help us analyze traffic and improve your experience.

 

 

2. How We Use Your Information

We use the information we collect to:

  • Process and fulfill your orders
  • Communicate with you about your purchases, account, or inquiries
  • Send marketing messages if you’ve opted in
  • Improve our products, services, and website
  • Detect and prevent fraud
  • Comply with legal requirements

 

 

3. Sharing Your Information

We do not sell your personal information. We may share it only with:

  • Service providers that help us operate our business, such as Shopify, Klaviyo (email and SMS marketing), shipping carriers, and analytics or advertising tools like Meta and Google

  • Law enforcement or regulators if required by law

  • Business partners in the event of a merger, acquisition, or sale of assets

All third parties are required to keep your information secure and to use it only for the purposes for which it was shared.

 

 

4. Cookies and Analytics

We use cookies, Shopify’s built-in cookie tools, and third-party technologies such as Meta Pixel, Google Analytics, and Klaviyo tracking to understand how our site is used and to deliver relevant ads.

You can control or disable cookies through your browser settings. Disabling cookies may affect certain site features. For more information about how Meta and Google use your data, review their respective privacy policies.

 

 

5. Data Retention

We keep your information only as long as necessary to provide our services, comply with legal obligations, or resolve disputes.

 

 

6. Your Rights and Choices

Depending on your location, you may have rights to access, correct, or delete your personal information, or to opt out of certain processing.

To make a privacy-related request, contact us through our form at www.thehowls.com/pages/contact or email info@thehowls.us.

You can also unsubscribe from marketing emails or texts at any time by following the instructions in those messages.

 

 

7. Security

We take reasonable measures to protect your personal information. However, no method of transmission or storage is completely secure.

 

 

8. Children’s Privacy

Our site is not directed to children under 13, and we do not knowingly collect information from them. If you believe a child has provided personal information, contact us so we can delete it.

 

 

9. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted here with a revised “Last updated” date. Please check back periodically for the latest version.

 

 

10. Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us at:
info@thehowls.us
The Howls (Sally Wu Designs, LLC, dba The Howls)
New York, NY
Website: www.thehowls.com